What is SEO? Basics Explained in 5 Points

What is SEO ?

SEO stands for Search Engine Optimization.
 It is the process of improving a website so that it can rank higher on search engines like Google, Bing, and Yahoo.
Here are the main 5 points about SEO:

1. Definition

  • SEO means optimizing your website to get organic (free) traffic from search engines.

2. Keywords

  • SEO uses the right keywords that people search for, so your website appears in their results.

3. On-Page SEO

  • This includes optimizing titles, meta descriptions, headings, and content inside the website.

4. Off-Page SEO

  • It focuses on building backlinks, social sharing, and authority outside the website.

5. Benefits of SEO

  • Brings free traffic, improves brand visibility, and increases chances of business growth.

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